Release Message:  A photographer has been given the assignment of photographing old futuristic architecture. Written by William Gibson

Description:  A photographer has been given the assignment of photographing old futuristic architecture. This architecture, although largely forgotten at the time of the story, embodied for the generation that built it their concept of the future. The eponymous "Gernsback" alludes to Hugo Gernsback, a pulp magazine science fiction publisher during the early 20th century. By using this title Gibson contrasts the future envisaged during Gernsback's style of science fiction and the present, "cyberpunk" era that Gibson was establishing. The story was published in Gibson's Burning Chrome anthology and in the anthology Mirrorshades, edited by Bruce Sterling. "The Gernsback Continuum" was adapted during 1993 as Tomorrow Calling, a short TV film by Tim Leandro for Film4 Productions.[1] Originally shown on Channel 4, the film was also presented at the British Film Festival, 4_10 October 1996.